International Music Fair for Professionals

FIMPRO (International Music Fair for Professionals) is a bianual event that takes place in Guadalajara and brings together some of the biggest names in the music industry. For this rebranding we decided to take a very corporate approach for the wordmark, as this would allow some visual flexibility for the following years. This time around, the visual concept was “the feeling of music” for which we used a two toned look with close-ups of goosebumps paired with dynamic, more contemporary, compositions.


  • Web Design
  • Office Interior
  • Branding


  • Johnny Hoffman